1 . Nothing works 100% of the time. A machine can have a motor replaced but a sales manager can’t have a personality transplant. Maybe a new story about who he is and why customers need him will mean he sells more, but maybe it won’t. Successes of 70% or higher are good. Expect more […]
Madelyn Blair’s company name Pelerei represents two root words that mean “lifting people up.” She made up the name as a hidden reminder of who she is and why she is here. Learn more about Madelyn’s books: Riding the Current and Essays in Two Voices. In Essays in Two Voices Madelyn offers a simple process
Episode #17 – Capturing Wisdom with Storyteling Read More »
The best part of this podcast may be when Madelyn’s husband shows up and gives her a bouquet of red roses for their 40th anniversary! But the rest of it is pretty good too. This week’s conversation begins as Madelyn Blair (www.pelerei.com) describes the idea of Narrative Intelligence. She describes a quick process she recently used
Episode #16 – Narrative Intelligence – thoughts from Madelyn Blair Read More »
Lea Thau, creative director of TheMoth.org for a decade (2001-2010), Lea teaches business people not so much how to tell personal stories, but how to use the principles of storytelling to shape strategy, to roll out new initiatives, or frame business proposals. However I learned most by asking more about her process at the Moth and
Episode #15 – More Moth Secrets from Lea Thau Read More »
Lea Thau, creative director of TheMoth.org for a decade (2001-2010), Lea teaches business people not so much how to tell personal stories, but how to use the principles of storytelling to shape strategy, to roll out new initiatives, or frame business proposals. However I learned most by asking more about her process at the Moth and
Episode #15 – More Moth Secrets from Lea Thau Read More »
Lea Thau was creative director of TheMoth.org for a decade (2001-2010), developing the format and process that has become one of the most popular storytelling organizations in the world. From the beginning, Lea favored the idea of sticking to true stories told in the first person – a critical decision that created what we know
Episode #14 – Secrets from the MOTH! Read More »
